This document is meant to explain the types of cookies and other tracking technologies that Shopify may place on your device, either when you are visiting our web properties, or if you are visiting the storefront of a merchant who uses our platform to power their site.
What are cookies?A cookie is a small amount of information that’s downloaded to your computer or device when you visit certain websites. We use a number of different cookies on the Shopify website, including strictly necessary, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor. Read more about cookies (and other similar tracking technologies) and how we use the data collected through these technologies, in our Privacy Policy.
What cookies do we use and why?Some cookies are necessary to allow you to browse our website, use its features, and access secure areas. The use of these cookies is essential for the website to work. For example, we use user-input cookies for the duration of a session to keep track of their input when filling in forms that span several pages.
We also use functional cookies to remember choices you’ve made or information you’ve provided, such as your username, language, or the region you are in. This allows us to tailor your website experience specifically to your preferences. For example, authentication cookies are functional cookies that are used for the duration of a session (or persistent, if you agree to the “remember me” function) to allow users to authenticate themselves on subsequent visits or to gain access to authorized content across pages. The functional cookies we use include:
Shopify is dedicated to optimizing user experience and we use many tools to help us improve our website and our commerce platform. To this end, we use reporting and analytics cookies to collect information about how you use our website or our merchants’ storefronts, and how often. The performance cookies we use include:
Advertising cookies are used on our website to tailor marketing to you and your interests and provide you with a more personalized service in the future. These cookies remember that you visited our website and we may share this information with third-parties, such as advertisers. Although these cookies can track your device’s visits to our website and other sites, they typically cannot personally identify you. Without these cookies, the advertisements that you see may be less relevant and interesting to you. Read more about how companies use cookies to conduct targeted or retargeted advertising here. We do not set advertising cookies through our merchants’ storefronts ourselves, though merchants may choose to do so independently.
Finally, social media and content cookies are placed by many social media plugins (for example the Facebook ’like’ button), and other tools meant to provide or improve the content on a website (for example services that allow the playing of video files, or that create comments sections). We integrate these modules into our platform to improve the experience of browsing and interacting with our websites. Please note that some of these third party services place cookies that are also used for things like behavioural advertising, analytics, and/or market research.
Merchant storefrontsWhen merchants use our platform to power their online stores, we place the following cookies for visitors of their stores.
Cookies Necessary for the Functioning of the Store
Name Description Duration _ab Used to control when the admin bar is shown on the storefront. 1y _abv Persist the collapsed state of the admin bar. 1y _checkout_queue_token Used when there is a queue during the checkout process. 1y _cmp_a Used for managing customer privacy settings. 1d _identity_session Contains the identity session identifier of the user. 2y _master_udr Permanent device identifier. session _pay_session The Rails session cookie for Shopify Pay session _secure_account_session_id Used to track a customer's session for new customer accounts. 30d _session_id Used for providing reporting and analytics. 2y _shopify_country Used for Plus shops where pricing currency/country is set from GeoIP by helping avoid GeoIP lookups after the first request. 30min _shopify_essential Contains essential information for the correct functionality of a store such as session and checkout information and anti-tampering data. 1y _storefront_u Used to facilitate updating customer account information. 1min _tracking_consent Used to store a user's preferences if a merchant has set up privacy rules in the visitor's region. 1y auth_state_<<id>> Stores authentication state before redirecting customers to third party for authentication. 25min card_update_verification_id Used to support verification when a buyer is redirected back to Shopify after completing 3D Secure during checkout. 20min cart Contains information related to the user's cart. 2w cart_currency Used after a checkout is completed to initialize a new empty cart with the same currency as the one just used. 2w cart_sig A hash of the contents of a cart. This is used to verify the integrity of the cart and to ensure performance of some cart operations. 2w cart_ts Used in connection with checkout. 2w checkout Used in connection with checkout. 21d checkout_prefill Encrypts and stores URL parameters containing PII which are used in cart permalink URLs. 5min checkout_session_lookup Used in connection with checkout. 3w checkout_session_token_<<id>> Used when a checkout session is established on the server. 3w checkout_token Captures the landing page of the visitor when they come from other sites. session customer_account_locale Used to keep track of a customer account locale when a redirection occurs from checkout or the storefront to customer accounts. 1y customer_payment_method Stores what payment method is being updated for subscriptions. 1h customer_shop_pay_agreement Used to help verify a new Shop Pay payment instrument. 20min device_fp_id Device fingerprint identifier to help prevent fraud. session device_id Session device identifier to help prevent fraud. session discount_code Stores a discount code (received from an online store visit with a URL parameter) in order to the next checkout. session dynamic_checkout_shown_on_cart Adjusts checkout experience for buyers that proceed with regular checkout versus dynamic checkout. 30min hide_shopify_pay_for_checkout Set when a buyer dismisses the Shop Pay login modal during checkout, informing display to buyer. session identity-state Stores state before redirecting customers to identity authentication. 1d identity-state-<<id>> Stores state before redirecting customers to identity authentication. 1d identity_customer_account_number Stores an identifier used to facilitate login across the customer's account and storefront domains. 12w keep_alive Used when international domain redirection is enabled to determine if a request is the first one of a session. session locale_bar_accepted Preserves if the modal from the geolocation app was accepted. session locale_bar_dismissed Preserves if the modal from the geolocation app was dismissed. 1d localization Used to localize the cart to the correct country. 2w logged_in Identity logged-in hint. 12w login_with_shop_finalize Used to facilitate login with Shop. 5min master_device_id Permanent device identifier. 1y order Used to allow access to the data of the order details page of the buyer. 3w pay_update_intent_id Stores an ID of a Shop Pay billing agreement update intent, required for a callback after verifying a new Shop Pay payment instrument. 20min preview_theme Used to indicate whether the theme is being previewed. session previous_checkout_token Used to prefill checkout with the details from the previous checkout. 1y previous_step Used in connection with checkout. 1y profile_preview_token Used for previewing checkout customizations. 5min receive-cookie-deprecation A cookie specified by Google to identify certain Chrome browsers affected by the third-party cookie deprecation. More information about this cookie can be found here. session remember_me Used to prefill checkout with the details from the previous checkout. 1y secure_customer_sig Used to identify a user after they sign into a shop as a customer so they do not need to log in again. 1y shop_pay_accelerated Indicates if a buyer is eligible for Shop Pay accelerated checkout. 1y shopify-editor-unconfirmed-settings Stores changes merchant does in the editor to update the preview. 16h shopify_pay Used to log in a buyer into Shop Pay when they come back to checkout on the same store. 1y shopify_pay_redirect Used to accelerate the checkout process when the buyer has a Shop Pay account. 1y storefront_digest Stores a digest of the storefront password, allowing merchants to preview their storefront while it's password protected. 1y tracked_start_checkout Used in connection with checkout. 1y user Used in connection with Shop login. 1y user_cross_site Used in connection with Shop login. 1y wpm-domain-test Used to test Shopify's Web Pixel Manager with the domain to make sure everything is working correctly. sessionReporting and Analytics
Name Description Duration _landing_page Capture the landing page of visitor when they come from other sites. 2w _orig_referrer Allows merchant to identify where people are visiting them from. 2w _shopify_ga Contains Google Analytics parameters that enable cross-domain analytics measurement to work. session _shopify_s Used to identify a given browser session/shop combination. Duration is 30 minute rolling expiry of last use. 30min _shopify_sa_p Capture the landing page of visitor when they come from other sites to support marketing analytics. 30min _shopify_sa_t Capture the landing page of visitor when they come from other sites to support marketing analytics. 30min _shopify_y Shopify analytics. 1y checkout_one_experiment Used when a checkout is eligible to Checkout One and has been assigned to an experiment (control group or test group). session shop_analytics Contains the required buyer information for analytics in Shop. 1y unique_interaction_id Used for checkout metrics. 10min Shopify’s websitesWhen visitors load Shopify’s websites, we generally place the following Shopify cookies.
Cookies Necessary for the Functioning of the Sites
Name Description Duration _identity_session Contains the identity session identifier of the user. 2y checkout Used in connection with checkout. 21d user Used in connection with Shop login. 1yReporting and Analytics
Name Description Duration _assignment Shopify analytics. 1y _landing_page Capture the landing page of visitor when they come from other sites. 2w _orig_referrer Allows merchant to identify where people are visiting them from. 2w _shopify_s Used to identify a given browser session/shop combination. Duration is 30 minute rolling expiry of last use. 30min _shopify_sa_t Capture the landing page of visitor when they come from other sites to support marketing analytics. 30min _shopify_y Shopify analytics. 1yAdditionally, we use pixels and tags from the following third parties, which may in turn place cookies.
Cookies Necessary for the Functioning of the Sites
Reporting & Analytics
Advertising
Social Media & Content
Oberlo websitesWhen visitors load Oberlo’s websites, we generally place the following Oberlo cookies:
Cookies Necessary for the Functioning of the Sites
Name Function gdpr_accepted Used in connection with GDPR acceptance.Reporting and Analytics
Name Function _shopify_s Shopify analytics. _shopify_t Shopify analytics.Additionally, we use pixels and tags from the following third parties, which may in turn place cookies:
Reporting & Analytics:
Advertising:
How long will cookies remain on my computer or mobile device?The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device. See the section below on how to control cookies for more information on removing them before they expire.
How to control cookies?You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.
Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as: www.allaboutcookies.org.
Many of the third party advertising and other tracking services listed above offer you the opportunity to opt out of their tracking systems. You can read more about the information they collect and how to opt out through the privacy policy links listed above.
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