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Specialist Digital Educational Publisher
Twinkl Company type Private company Industry Education Founded February 2010; 15 years ago (February 2010) Founders Jonathan Seaton, Andrew Seaton, Ben Walker and Susie Seaton Headquarters Sheffield ,England
Area served
WorldwideKey people
Jonathan SeatonNumber of employees
1000+ Website twinkl.co.ukTwinkl is an online educational publishing house founded in 2010 and headquartered in Sheffield, England, producing teaching and educational materials.[1] Twinkl was founded by Jonathan Seaton[2][3] and Susie Seaton. They also produce resources based on movies.
In 2018, its international sales were £2,600,000.[4]
The company reported a turnover of approximately £55 million and an operating profit of £28.2 million for the fiscal year ending April 30, 2022, as per the documents submitted to Companies House.[5]
Twinkl creates digital teaching materials for educators worldwide.[6] This includes materials for primary schools,[7] secondary schools, parents[8][9] home educators,[10] childminders, English as a second language, special educational needs and disabilities, adult education,[11] and international markets.[12]
The company moved to its current headquarters in Sheffield, England in 2014. As of 2020[update], the company has over 710 staff in 15 locations around the world. In 2017, it opened a second office[13] in Wollongong, Australia.[14][15]
Recognition and achievements[edit]In April 2018, Twinkl received The Queen's Award for Enterprise[16] for the company's work in international trade. Twinkl was awarded a second Queen’s Award for Enterprise in 2020, for innovation.[17][18]
Jonathan Seaton, co-founder and CEO of Twinkl was awarded a Member of the Order of the British Empire (MBE) for Twinkl’s services to Technology and Education during the Coronavirus pandemic in 2020.[19]
Coronavirus response[edit]Twinkl offered all its resources for free to parents, teachers and carers globally for one month during the Coronavirus school closures.[20]
The firm partnered with BBC Bitesize to supply educational materials to support home learning.[21] It has partnered with BBC Children in Need to offer a range of free resources, supporting children and schools to fundraise for the charity.[22] In June 2020, the firm partnered with BBC Studios to create a range of educational Doctor Who resources for primary school children.[23] Twinkl collaborated with UEFA Champions League and their partner, Santander, to launch The Numbers Game Champions Challenge Cards, made available for free on the Twinkl website.[24]
In 2019, Twinkl launched a startup accelerator, TwinklHive[25] based in Sheffield, UK. TwinklHive launched a young entrepreneurship programme[26] in 2020, offering investment and mentorship to young people who want to grow a digital business.
Natterhub, a social media platform and framework created for teachers to share with pupils, is part of TwinklHive.[27] Founded by Manjit Sareen and Caroline Allams,[28] the curriculum aimed platform is aimed at students aged 5 to 11 in the United Kingdom.
Another prominent company receiving investment from TwinklHive is Learning Ladders [29] - a software for curriculum planning, portfolios, assessments, progress tracking, remote learning and family engagement.
Champion Health, a digital wellbeing platform, received investment from TwinklHive[30] in 2020.
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